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The Brief

We were asked to create an installation for Siemens to illustrate their ongoing efforts to reduce plastic waste and tackle plastic use in the production process and on site. The installation would form part of an internal messaging project, for Siemens staff and their families, in the run up to Christmas 2018.

Our Approach

We designed and created a 25ft tall replica of the offshore wind turbines, created by Siemens, built from waste materials collected from the site. A combination of wood and plastic was used to construct the turbine, which included hand crafted blades, each made from 28 individually created pieces to replicate the exact curvature of the real blades. Thousands of individual pieces of plastic waste were used. At a distance the structure had the silhouette of a real turbine, but up close dramatically expressed the use of plastic and the ongoing efforts to reduce this waste.

he Drunk Animal team spent three weeks in the Drunk Animal Incubator creating the piece. We installed the structure early in the morning on the day of the event, ensuring it was in place before guests began arriving.

The Results

The towering 25ft structure created an impressive talking point and photo opportunity and was used as a backdrop for a speaker to discuss plastic waste and recycling.

“ Thousands of individual pieces of plastic waste were used. At a distance the structure had the silhouette of a real turbine, but up close dramatically expressed the use of plastic and the ongoing efforts to reduce this waste. ”
~ Drunk Animal