The Best and the Worst of Pride Campaigns
With the 50th anniversary of Pride Month and World Pride behind us, and Pride in Hull taking place this weekend, we thought that we could give you a little tour of what we’ve seen so far when it comes to
Alternative Heritage Plaques – Ronnie Pickering
[vc_row][vc_column][vc_video link="https://youtu.be/vSGB6gb-flg" align="center" css=".vc_custom_1560105366092{padding-bottom: 40px !important;}"][vc_column_text]In 2019 Drunk Animal Creative Studio launched a new citywide project across Hull, with the aim of celebrating the weird and wonderful stories that make the city what it is. Our Alternative Heritage project has
How crucial is the ‘Youth’ voice in contemporary marketing?
If you are between 15 and 24, I am going to talk about you in this post. If you are 25 or more, sorry but according to the United Nations you’re not part of the youth club anymore. Do you
Meet Will, our new graphic designer!
There’s a new designer pecking around, so we’d love to introduce you to him and his background. Let’s meet Will, our newest team member and talented graphic designer! Let's get started: Hi Will, tell us a little about yourself and your
Sponsoring Hull
The world of sport is by its very nature full of exciting developments and constant change, so the way that it’s promoted and communicated to fans needs to be just as agile. Hull KR is an excellent example of an organisation
Marketing Case Study: MKM Building Supplies
MKM Building Supplies, the local company has gone from strength to strength over the last 24 years, expanding its portfolio across the UK to become a leading one-stop shop for building, plumbing and timber supplies for tradesmen and DIY enthusiasts
The Sensation that is Viral News
Viral news and content is anything that suddenly becomes an online sensation and spreads around the world in a very short time. From an insightful infographic to a heart-warming interview or even a funny image that’s shared millions of times,
The Role of Marketing in Start-ups
As a start-up, you have a service or product that you know will benefit the user. It could be anything from a pioneering app to a popular item that you’ve invested countless hours into perfecting, but either way, you’ll gain
Trendy Stuff: How to Use Trending Topics in Your Marketing
The recent Nike ad is a primary example of how a trending topic brings social media users together under a shared theme. But getting involved can sometimes be a bit tricky – the last thing you want is to add
The Power of Love
Valentine’s Day is here again, and with it comes chocolate, red roses, Netflix & chill and a steamy night (if you’re lucky). Another staple of this time of year is sugarcoated adverts for all kinds of brands, some of which