Remember, remember, the 5th of November…
Much like most events this year, Bonfire Night is definitely not going to be the same. This hasn’t dulled our sparkle though, because we’re prepping the final edits to bring...
Category: Advertising
Recyclable paper wine bottle ‘Frugal Bottle’ launch
30th June 2020, saw the launch of a world’s first – a recyclable paper wine bottle for our clients Frugalpac and CantinaGoccia in collaboration with Hull-based PR company Larkin PR....
BLM movement makes big businesses rethink brand
2020 has brought massive change to the world and we’re only in June. Aside from the pandemic and terrifying blazes in Australia, the mass global protests for the Black Lives...
Using Storytelling to Promote Brands
Telling the story and showcasing the people behind your business can really make you stand out from competitors. Potential and existing customers like to see the human side of a...
Turn Your Social Media into a Sales Tool
Social media is massive, simply massive. Practically everyone has at least one account and we’ve got to the point where 63% of millennials begin their customer service journeys through them,...
Spine-tingling Halloween Campaigns
It’s the time of year when all kinds of weird and wacky campaigns appear out of nowhere, advertising spooky-themed goods that range from food and cosmetics to TV shows and...
Here’s Why You Should Hire Drunk Animal
As a company owner or someone who manages its marketing budget, you need to ensure that every pound spent is worthwhile. That’s why many businesses keep their marketing in-house rather...
SMEs Need to Put More than 5% of Turnover into Marketing
SMEs are known for spending relatively little on their marketing activity, averaging at anywhere between 2% and 5% of annual turnover. The reasons for this tend to be typical no...
The Best and the Worst of Pride Campaigns
With the 50th anniversary of Pride Month and World Pride behind us, and Pride in Hull taking place this weekend, we thought that we could give you a little tour...
How crucial is the ‘Youth’ voice in contemporary marketing?
If you are between 15 and 24, I am going to talk about you in this post. If you are 25 or more, sorry but according to the United Nations...